Above: from the 1954 East Orange High School yearbook
The Pharmacy was one of those places that could turn a densely populated neighborhood like ours into a "village" by being a stable, long-term institution with caring people like Max and Helen Grober and Moe Finkelstein helping raise the children of the area.
Every card or gift I bought for my parents during my childhood came from the Pharmacy, boxes of candy for my mother, pipes and tobacco pouches for my father, and Mrs. Grober always helped me decide and would put the item on layaway for me while I saved up my allowance.
Above: North Grove Street about 1910 looking north from William Street toward Park Avenue. The two houses on the far right were the two closest to the NE corner of William and Grove and were torn down to make way for the commercial building built in 1927.
The corner location, 160 North Grove St, was first operated as the Pertz Drug Store by Boris and Jack Pertz, became the S&F Drug Store in 1929, and then finally the Columbian Pharmacy in 1934 operated by pharmacists Max Grober and Morris Finkelstein, who was married to Max's sister Ida.
In 1934, on the William Street side, the businesses were 188 William, Max Dietrich, tailor, 190 William, "F. Then," shoe repair, and 192 William, a beauty parlor.
Below: a 2013 Google Street-view of the building looking NE (Grove St on the left, William St to the right)
I urge anyone who has vintage (1927 to 1970) photos of this building or photos of the people involved in the businesses there to get in touch with me.